Bookkeeping + Business Mentorship
for Equestrian Entrepreneurs
It’s time to build your profitable, stable equestrian business - and we’re here to help you do it
MAKE MORE, KEEP MORE, RIDE MORE
Halt the hobbyist approach that's chipping away at your profiT
You know how to take care of horses — you could do it in your sleep. But turning your hobby into a profitable business that makes enough money to support your horse girl lifestyle? Yeah, that's not something you learn in a barn. Equestrian Entrepreneur ® helps you confidently grow your business by focusing on your numbers. We're helping equestrian business owners transition from broke horse girl into the CEQO that creates stable profit in an unstable industry.
Equestrian Entrepreneur ® meets each business owner where they are to help them create a future where the reality of horses is afforded and dreams are funded. It doesn't matter what season of business you're in, we can help you analyze, identify, and solve your financial operations pain points. Our approach to money is a combination of mindset and management, it's a balanced approach to keep you in business and in the tack.
There is money in horses. Actually, there's a lot of it. In 2023, we handled approximately 3.1 million dollars amongst our bookkeeping and mentorship clients. Bookkeeping might never be second-nature like riding, but it can absolutely be easier, quicker, and simpler then the struggles you're currently facing.
You can make money in horses, now let's manage it better.
Make More
Keep More
Ride More
DIRECTORY
Services to help you get back on course in your equestrian business finances
Bookkeeping Services
You know you need a bookkeeper for your business, the pile of horse… stained receipts in your office knows it too. You’re spending all your hours doing “all the things” that never actually get done and you’re no closer to living the dream you set out to chase. Well, it’s time to get your business back on track and you back in the tack. Handing over the bookkeeping reins to Equestrian Entrepreneur means you don’t need to explain the costs of business in horses; we know it already.
Monthly Bookkeeping begins at $355 per month, that’s less than one pair of show breeches, income from the average one-hour group lesson, and it’s less expensive than those sleepless nights worrying about the tax man or wondering if you’re even making money on this wild buckin' ride we call, equestrian entrepreneurship.
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CEQO Mentorship
Navigating the arena of horses, money, and business is a difficult journey. Now- you’ll have the support and guidance to avoid chipping into opportunities or going off course growing your equestrian business into the dreams keeping you going.
CEQO Mentorship is the combination of business mentorship and bookkeeping support, helping you with the tasks that will create information that we will turn into sale offers and growth strategies while making sure your operations are streamlined and automated. This is not a fluffy, copy-pasta, do-as-I-did mentorship.
It’s the type of mentorship that meets you where you are, pulls the best out of your ideas and creates strategies that create sustainable growth that protect your passion and your profit.
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Equestrian Entrepreneur Apparel
Seasonal limited releases of apparel for equestrian entrepreneurs who lead in the barn and at the desk, building what they were once told wasn’t possible.
NEXT RELEASE: SPRING 2026
Educational Resources
The majority of equestrian entrepreneurs don't have an education or much experience in business; they're in their first rodeo holdin' on between the buckery. The resources and products are made to help bring education, empowerment, and efficiency into your operations and strategy.
blogs, podcasts, and downloads.. oh my!
For years, we were told that “making money in horses” was a fairytale. That passion meant sacrifice and struggle was just part of the deal.
Turns out, that story keeps talented equestrians overworked, underpaid, and quietly burning out.
And to be honest, I’m not really here for that.
I’m here to help you build an equestrian business that supports your dreams, your lifestyle, and your long-term security.
From the barn to the spreadsheets, hustle to leadership and from surviving to thriving. Because passion deserves profit and professionals in the industry shouldn't subsidize others dreams just so they can stay chasing their own.
I used to believe I'd stay broke and have a dysfunctional relationship with money forever, but I decided there had to be another path; so I started walking a new one.
A fellow horse girl turned Chief Equestrian Officer, here to show you that you don’t have to choose between loving your life in horses and building real financial stability.
Hello, I'm Christa
Learn more about myself and equestrian entrepreneur
Hello, I'm Christa
Equestrian Entrepreneur disrupts traditional beliefs around horses and money and offers a different path — one where passion, profit, and purpose coexist. Because it's never too late to officially turn the saddle into your office (and we can't wait to show you how).
Equestrian Entrepreneur Blog
ready to feel inspired?
Industry insights, tips and entrepreneurial wisdom from CEQO, Christa Myers.
fill a cup of your favourite drink & dive in
